Sales analytics provides key insights into your sales and activity data. Identify strengths and opportunities with clear visual statistics.
Let's explore each section to understand the meaning behind your earnings data.
Analytics bar
To view your analytics, go to 'Analytics' and click 'Overview' on your freelancer dashboard.
Here you can view the following statistics and earnings information:
- This metric shows your total earnings on the platform, including both cleared payments and any compensations handled by Customer Support to date.
- This is calculated by dividing your total earnings by the number of orders you've completed. It represents the average amount you earn per transaction.
- Represents the overall percentage of orders delivered on time over the last 60 days.
- This represents how many overall orders you’ve completed since you opened your account.
- Indicates the amount of money from orders that have entered the clearing period within the calendar month. For example, you will see revenues from completed orders and pending orders during this month.
Overview
This section displays a chart of your sales data. Select the time frame (last 30 days, yearly, etc.) for the statistics you want to view in the graph.
The graph will display:
- This shows the amount of net revenue you received.
- This shows the amount of potential earnings you could have made by avoiding cancellations.
- This indicates the number of completed orders.
- This shows the number of new orders.
Note: The last 30 days are displayed by default. Use the drop-down to select a different date range.
Repeat business
This metric provides a benchmark for your repeat business performance relative to other sellers within your subcategory. Consequently, if you offer services across various subcategories, you'll have a distinct repeat business score for each subcategory.
- This section displays the available subcategories associated with your Gigs.
Your repeat business score reflects how your repeat business compares to other sellers in your subcategory in the last 90 days, based on the factors shown on this page:
- The number of buyers who ordered from you again within the last 90 days.
- The percentage of buyers who ordered from you again within the last 90 days.
- Your earnings from repeat orders (before any added fees/ taxes).
- The percentage of your earnings from repeat buyers from your total earnings.
Cancellations
This section provides you with information about your canceled orders, including:
- This shows a breakdown of your canceled orders in the last 60 days, according to the type of cancellation.
- This shows the top reasons for the cancellations.
World domination
This map will shade the countries where your buyers come from, showing the percentage of sales they each currently represent.
Seller Plus
This exclusive section is accessible only to Seller Plus members.
Within this section, you'll find valuable insights on:
- Track how well your Gigs are doing in the marketplace.
- Monitor which sources drive the most orders for your Gig.
- Analyze which keyword search terms are currently earning the most exposure for your Gig, leading customers to your Gig page, and landing you orders.
- Identify new keywords by learning what customers are searching for—and how well those search terms perform.